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Internet Marketing News

Get regular updates on the latest web design trends, social media, and of course, tips and tricks for successfully marketing your company and website. You can browse our extensive number of posts by category or you can simply check in on us when you have a question or curiosity. Send us a message if you have any questions.

Why Should You Have Your Business’s IT Managed?

Whether your business is small or large, there’s a good chance you’re concerned about IT. Your company may employ an entire team of IT professionals or just one resident expert, or you may rely on employees to manage their own firmware and software updates. Regardless of the resources you have in-house, your business can almost [...]

Drive Results With an IT MSP for Your Business

Businesses today can’t function without some measure of IT services. Whether you have an expert on your payroll or an entire staff of IT professionals, however, you may still benefit from the targeted solutions a managed service provider can offer. Of course, if you have little in-house IT to speak of, third-party solutions are practically [...]

Common Business Frustrations a PBX System Can Solve

Private Branch Exchange phone systems are nothing new. These private telephone networks have long been used by businesses to increase functionality and convenience, but with advances in communications technology, companies can now get a lot more out of their PBX systems for a much more affordable price. By turning away from traditional systems that rely [...]

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5 Keys to Successful Holiday Email Marketing

As a consumer yourself, you are no doubt flooded with scads of marketing emails during the holiday season, so you know how much competition there is to grab consumer attention. As a business owner, this shouldn’t deter you from launching email marketing campaigns. Even if competition is tough, you still have to show up to [...]

3 VoIP Phone Features You Should Have to Impress Callers

Customer interactions are a valuable part of creating and nurturing lasting relationships, which means companies need to consider how every interaction impacts customers. You naturally spend a lot of time thinking about how to impress customers and meet their needs through in-person and online interactions, but what about when they’re stuck on the phone, waiting [...]

Why VoIP Disaster Recovery Is Critical for Your Business

The concept of disaster recovery is nothing new. All you have to do is keep an eye on the news to see this principle at work following inclement weather conditions. With a plan of action in place and a pipeline for resources to flow into hard-hit areas, lives can be saved and rebuilding can begin. [...]

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How Content Marketers Can Get More Value From Google Analytics

Even though there are now countless online tools designed to deliver targeted analytics, there are still few tools more useful than Google Analytics and the powerful slate of features it offers. The wealth of information provided by this analytical tool can only help businesses to hone their strategies and improve online performance. Google Analytics is [...]

Why Should Your Business Use Custom Software?

If you’ve purchased software in the past, you already know that one solution is not as good as the next, and that comparison shopping is essential to finding the best possible solutions for your particular operation. This begs the question: why are you still buying cookie-cutter programs when you could put your money toward custom [...]

Why IT Modernization Should Be a Priority for Your Business

Prioritizing spending and effort is always a bone of contention for businesses. With limited resources to spread around, there’s no choice but to place some purchases and tasks ahead of others. That said, modern businesses cannot afford to push off IT upgrades and integration for long, lest they get trumped by competitors or fall prey [...]

What Role Does Custom Software Play in Today’s Small Businesses?

On the one hand, small businesses are often much more aware of the bottom line than larger corporate competitors. Smaller markets and operations mean every dollar has to stretch. This can make spending the dough to purchase custom software something that many small businesses never even consider. On the other hand, small businesses need to [...]

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